Brands and Marketing

AAAN Inducts Big & Bold Communications

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By Babatunde Alaran

Big and Bold Communications Limited, one of Nigeria’s leading one-stop marketing communication agency has been inducted as a member of the Advertising Agencies Association of Nigeria (AAAN).
Speaking at the induction ceremony held on Thursday, February 28, 2019 at the Association’s secretariat in Lagos, the President, Advertising Agencies Association of Nigeria (AAAN), Mr. Ikechi Odigbo, stated that Big and Bold was being inducted into the Association having satisfied all the requisite requirements for membership of the Association.
While congratulating Big and Bold on its induction, Odigbo admonished the company to abide by the code of standards and practice of advertising as well as other laws and regulations laid down by the association in relations to the practice of the advertising profession in Nigeria.
Speaking on the significance of the induction, the Chief Strategist, Big & Bold Communications, Mr. Jide Adeyemi, stated that the company is now better positioned to serve its clients and continue to build brands that resonate with the consumers and community whilst helping them to develop interesting story that creates emotional bond between brands and consumers.
‘‘It is indeed a pleasure for us at Big & Bold to be inducted as a member of the Advertising Agencies Association of Nigeria (AAAN). This legitimizes Big and Bold Communications Limited’s practice of the business of advertising in Nigeria’’ he added.
Adeyemi revealed that while the official presentation of Certificate would be done at the 2019 Annual General Meeting of the Association, the agency can now enjoy the full compliment and privileges of a member.

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